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Perplexity's Bold $34.5 Billion Bid to Buy Google Chrome: A New Chapter in AI and Browser Wars

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    Jagadish V Gaikwad
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Introduction

In an unexpected and audacious move, Perplexity AI, a rapidly growing artificial intelligence startup valued at around $18 billion in 2025, has made an unsolicited all-cash offer of $34.5 billion to acquire Google's Chrome web browser—one of the most dominant and widely used browsers worldwide, with more than three billion users.

This bold bid, announced in August 2025, aims to shake up the tech landscape as Google faces mounting legal pressure from U.S. regulators over its online search monopoly and potential divestiture of Chrome. While Google has not shown any intention to sell the browser, Perplexity’s offer highlights the rising strategic importance of web browsers in the competitive, fast-evolving AI search and browser market.


Why Is Perplexity Bidding for Chrome?

Google Chrome is more than just a browser; it is a critical gateway to online search traffic, user behavior data, and ad revenues powering Google's $300 billion digital empire. As the U.S. Department of Justice demands remedies for Google’s search monopoly, selling Chrome has emerged as a potential option to open competition.

Perplexity's CEO Aravind Srinivas and his team see acquiring Chrome as an opportunity to instantly gain a massive user base, accelerating their AI ambitions and enabling them to compete more effectively against AI-heavy rivals like OpenAI. The startup recently launched its own AI-powered browser called Comet, which integrates advanced generative AI features and agentic AI capabilities, blurring the line between search and productivity.


The Terms and Vision of the Offer

  • Unsolicited All-Cash Offer: $34.5 billion cash proposal surpasses Perplexity’s own company valuation.
  • Open Source Commitment: Perplexity promises to keep the underlying Chromium browser code open source to support ecosystem stability.
  • $3 Billion Investment: The startup pledges to invest $3 billion over two years in the development and infrastructure of Chrome.
  • Search Engine Neutrality: Google would remain the default search engine, maintaining user choice and continuity.
  • Team Retention: Perplexity plans to retain key Chrome engineers to ensure smooth operational transition and innovation.

These terms are designed to allay regulatory concerns and preserve user trust while signaling Perplexity’s long-term commitment to innovation and an open web.


Background: US Government's Antitrust Pressure on Google Chrome

The U.S. Department of Justice (DOJ) has been relentlessly pursuing antitrust actions against Google, focusing on its dominance in online search and digital advertising. A landmark ruling in 2024 found Google guilty of illegally maintaining a monopoly through exclusive deals that made Google Search the default on various browsers and devices, including Google’s own Chrome browser, which commands over two-thirds of the global browser market.

As part of proposed remedies to foster fair competition, the DOJ has pushed for Google to divest its Chrome browser. The rationale is that separating the browser from Google’s search and advertising business would lower entry barriers for competitors, enabling rival search engines and browser makers to compete fairly.

This legal backdrop has intensified regulatory scrutiny and pressured Google to contemplate divestitures. The upcoming court rulings and remedy decisions could mandate Google to sell Chrome, which has never happened before for a company of Google’s scale.

Against this backdrop, Perplexity AI’s $34.5 billion unsolicited bid to buy Chrome gains strategic significance as it positions the AI startup to leverage this legal momentum and scale its AI ambitions by owning the world’s most popular web browser.


Challenges and Industry Reactions

Despite the excitement around the bid, many analysts remain skeptical about Google's willingness to sell Chrome, calling Perplexity’s offer a "bold stunt" given Chrome’s estimated value could range much higher—some experts suggest up to $50 billion or more.

Google is preparing to appeal the recent antitrust ruling and has yet to respond publicly to Perplexity’s bid. A prolonged legal battle is expected before any divestiture could happen. The deal also faces operational complexity in separating Chrome from Google's deeply integrated ad, search, and cloud ecosystems.

Meanwhile, Perplexity's bid has stirred debate across the tech world and social media, with some hailing it as a visionary leap for AI-led browsing, and others viewing it as an ambitious longshot.


What This Means for the Future

If Perplexity's acquisition succeeds, it would mark a historic shift in the tech and AI landscape, positioning the company as a major contender in the browser and search markets. The integration of powerful agentic AI capabilities with Chrome’s vast user base could redefine how users interact with the web—transforming browsers into intelligent, proactive digital assistants.

With Chrome’s gateway to billions of users, Perplexity would gain unparalleled scale and data access to innovate AI-driven search, content summarization, workflow automation, and personalized web experiences on a global scale.


Where to Learn More

Perplexity continues to push the envelope with its AI-driven Comet browser and advanced search tools. You can explore their innovations and track this unfolding story through their official platform:


Conclusion

Perplexity's $34.5 billion bid for Google Chrome punctuates the growing importance of AI in reshaping internet infrastructure and competition. While the road to acquisition is fraught with challenges, the move signals a new era where AI startups challenge tech giants not just with software but with bold strategic plays at the heart of digital ecosystems.

The coming months will be critical as regulators, Google, and competitors respond to what could become one of the defining tech battles of the decade.


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